Recurring Subscriptions - Stripe Best Practice

Below is a list of recommended changes that Oznr recommends to Merchants in
order to have the most success in managing its recurring membership program
within Stripe.

Once you have logged into stripe, follow the instructions below. I have only
included suggestions that depart from the stripe defaults that already exist.


Settings → Billing → Subscriptions and emails
We suggest making the following modifications from the stripe defaults in order to
best support your customers

• Under the section titled Prevent failed payments
  • We recommend
    • Modifying the upcoming renewal events to 3 days, rather than 7 days
    • Enabling Send emails about upcoming renewals
      • Once enabled select use your own custom link and include a link to
        your website, or to your Oznr web store
    • Enabling Send emails about expiring cards
      • Once enabled select use your own custom link and include a link to your website, or to your Oznr web store
• Under the section titled Manage failed payments for subscriptions
  • We recommend
    • Updating the Smart Retry policy for subscriptions to retry 4 times
      within 2 weeks (the default is 8 times within 2 weeks)
    • Enable Send emails when card payments fail
      • Once enabled select use your own custom link and include a link to
        your website, or to your Oznr web store
    • Change Invoice status to mark the invoice as uncollectible, by default it
      is leave the invoice past-due

• Under the section titled Manage invoices sent to customers
  • Enable Sent reminders if a recurring invoice hasn’t been paid
    • Add 10 days before it is due
    • Add 2 days before it is due
    • Add 7 days after it was due
  • Update subscription status to say If an invoice is past due by 30 days
    cancel the subscription rather than the default which says if an invoice is
    past due by 60 days leave the subscription past-due

Settings → Business → Customer Emails
In addition to the Stripe defaults we recommend enabling customer emails for
Successful payments and Refunds

Settings → Business → Branding
We recommend updating the Branding elements including adding a logo, brand
color and brand accent color.

Add Public Details for Customers
We recommend setting the following public details:

• Legal business name
• Business name - this name will show up on invoices and receipts
• Statement descriptor - this is the name that will show up on customers bank or
  credit card statements
• Customer support phone number - you can also choose to show the phone
  number on receipts and invoices
• Customer support email address
• Customer support URL - if applicable
• Business website